**Google Adds More Ways for Businesses to Chat with Customers**
(Google Expands “Business Profile” Messaging Options)
Google has announced new messaging features for Business Profiles. This update gives businesses more options to connect directly with potential customers. Businesses can now choose how they want people to message them.
Previously, businesses mostly used text messages for direct chats. Now, Google offers more choices. Businesses can add links to popular messaging apps like WhatsApp or Messenger. They can also add links to their own website chat tools. This means customers can start conversations using their preferred app.
This change helps businesses be more flexible. Customers often have a favorite way to message. Some people like WhatsApp, others prefer Messenger. Giving customers options makes communication easier. It means customers are more likely to reach out.
Business owners manage these choices directly in their Google Business Profile dashboard. Setting up is straightforward. They simply add links to their chosen messaging services. Once added, these links appear on their Business Profile listing. Customers see these options when they look up the business on Google Search or Maps.
The goal is to make contacting a business simpler for everyone. Customers can use the method they find most convenient. Businesses might see more messages and faster responses. Better communication helps build customer relationships. It can also lead to more sales or bookings.
(Google Expands “Business Profile” Messaging Options)
Google states this update is rolling out globally. It is available now for most businesses. They encourage businesses to update their profiles quickly. Businesses should pick the messaging services their customers use most. This helps ensure customers can easily get in touch. The update is part of Google’s ongoing work to improve tools for local businesses.